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HISTORY

Producer-director husband-and-wife team Phillips Smalley and Lois Weber, known for exploring social issues in their films, were given separate production companies by Universal Manufacturing Company, according to the 2 Sep 1916 Motion Picture News. Mr. Smalley’s first project at the Universal City, CA, studio was an adaptation of The Girl That’s Down, a story by noted social reformer Brand Whitlock, currently the American minister to Belgium, as noted in the 23 Sep 1916 Motion Picture News. Another item in that same issue reported that the “sex problem play,” now titled The Double Standard, would feature actresses Hazel Page and Irene Aldwyn as “two girls of the street.” The 7 October 1916 Moving Picture World noted that Mary MacLaren would play the lead.
       The 30 Sep 1916 Motion Picture News reported that The Girl That’s Down was completed.
       The 11 Aug 1917 Moving Picture Weekly called The Double Standard “a thoughtful study of social life in the larger cities,” and praised the “light touch” the production gave to the “grimly humorous” conclusion instead of the usual “theatricalism.” The 1 Aug 1917 New York Clipper praised the atmosphere and photography, but declared the picture “propaganda.” The 25 Aug 1917 Exhibitors Herald noted that the Chicago (IL) Board of Censors permitted only adults to attend The Double Standard.
       An item in the 8 Sep 1917 Moving Picture World reported that Samuel A. McKee, the owner of the popular McKee's Cafe at 518-520 South Spring Street in downtown Los Angeles, CA, filed a $100,000 lawsuit ...

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Producer-director husband-and-wife team Phillips Smalley and Lois Weber, known for exploring social issues in their films, were given separate production companies by Universal Manufacturing Company, according to the 2 Sep 1916 Motion Picture News. Mr. Smalley’s first project at the Universal City, CA, studio was an adaptation of The Girl That’s Down, a story by noted social reformer Brand Whitlock, currently the American minister to Belgium, as noted in the 23 Sep 1916 Motion Picture News. Another item in that same issue reported that the “sex problem play,” now titled The Double Standard, would feature actresses Hazel Page and Irene Aldwyn as “two girls of the street.” The 7 October 1916 Moving Picture World noted that Mary MacLaren would play the lead.
       The 30 Sep 1916 Motion Picture News reported that The Girl That’s Down was completed.
       The 11 Aug 1917 Moving Picture Weekly called The Double Standard “a thoughtful study of social life in the larger cities,” and praised the “light touch” the production gave to the “grimly humorous” conclusion instead of the usual “theatricalism.” The 1 Aug 1917 New York Clipper praised the atmosphere and photography, but declared the picture “propaganda.” The 25 Aug 1917 Exhibitors Herald noted that the Chicago (IL) Board of Censors permitted only adults to attend The Double Standard.
       An item in the 8 Sep 1917 Moving Picture World reported that Samuel A. McKee, the owner of the popular McKee's Cafe at 518-520 South Spring Street in downtown Los Angeles, CA, filed a $100,000 lawsuit against Universal Film Mfg. Co. and the Superba Theater Company in the Superior Court of California. McKee alleged that his cafe appeared four different times in Universal's The Double Standard, and that it was used in the context of the film to represent a den of vice and ill-repute. McKee also claimed that because of the film, his establishment had been "held up to ridicule, contempt and hatred." Exterior photography of McKee's Cafe "followed immediately" after an inter-title card described big city cafes as pitfalls for "young and inexperienced girls." The presiding judge issued a temporary injunction restraining theaters from showing the cafe in their copies of The Double Standard, and the Superba Theater owner stated that he had already excised the offending shots.
       According to the synopsis in the copyright descriptions, Frank Elliott played "Bishop Ferguson" instead of “Charlie Ferguson.” This was probably an erroneous listing.
       The National Film Preservation Board (NFPB) included this film on its list of Lost U.S. Silent Feature Films as of January 2021.

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GEOGRAPHIC LOCATIONS
SOURCE CITATIONS
SOURCE
DATE
PAGE
Exhibitors Herald
25 Aug 1917
p. 33
Exhibitors Trade Review
4 Aug 1917
p. 715
Motion Picture News
2 Sep 1916
p. 1378
Motion Picture News
23 Sep 1916
1859
Motion Picture News
30 Sep 1916
p. 2030
Motion Picture News
11 Aug 1917
p. 1041
Motography
14 Oct 1916
p. 892
Moving Picture Weekly
14 Jul 1917
p. 27
Moving Picture Weekly
21 Jul 1917
p. 20-21
Moving Picture Weekly
11 Aug 1917
p. 957
Moving Picture World
2 Sep 1916
p. 1527
Moving Picture World
7 Oct 1916
p. 91
Moving Picture World
4 Aug 1917
p. 846
Moving Picture World
11 Aug 1917
p. 957
Moving Picture World
14 Aug 1917
p. 957
Moving Picture World
8 Sep 1917
p. 1515
New York Clipper
1 Aug 1917
p. 38
Variety
3 Aug 1917
p. 23
Wid's
2 Aug 1917
p. 487
DETAILS
Alternate Title:
The Girl That's Down
Release Date:
23 July 1917
Production Date:
ended late Sep 1916
Copyright Info
Claimant
Date
Copyright Number
Universal Film Mfg. Co., Inc.
13 July 1917
LP11086
Physical Properties:
Silent
Black and White
Length(in reels):
5
Country:
United States
Language:
English
SYNOPSIS

Newly elected police court judge John Fairbrother is impassioned when it comes to the laws affecting the dives and cabarets of the city, and promises equal justice for all. The source of his crusading passion is the loss of his own sister to the lure of the notorious Johnson Café years earlier. His wife Grace’s two prominent brothers, newspaper editor George Ferguson and Episcopal Bishop William Ferguson, worked hard to elect Fairbrother to office, and although they are initially puzzled by the judge’s intent to shut down dancehalls and cabarets, they agree to stand behind him after he confides to them about his fallen sister. However, on the day when Fairbrother takes his seat on the bench, he is called upon to sentence Mace and Lily, two young women arrested for disorderly conduct during a police raid on the same Johnson’s Café that claimed the purity and ultimately the life of his sister. Lily is a brazen city girl, while Mace is a shy “country mouse” who fell into bad company. When the judge demands to know the names of the men who accompanied Mace and Lily at the time of their arrest and are therefore guilty of the same charge, the arresting detectives shock him with the revelation that one is Charles Ferguson, the son of the editor, and the other is the nephew of the bishop. Enforcing his principles, Fairbrother demands that the young men be sentenced with the women. This causes much consternation, but the judge devises a fair method for solving the double standard. He declares all four defendants guilty, but then suspends their sentences pending good behavior. He convinces Mace to return home to ...

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Newly elected police court judge John Fairbrother is impassioned when it comes to the laws affecting the dives and cabarets of the city, and promises equal justice for all. The source of his crusading passion is the loss of his own sister to the lure of the notorious Johnson Café years earlier. His wife Grace’s two prominent brothers, newspaper editor George Ferguson and Episcopal Bishop William Ferguson, worked hard to elect Fairbrother to office, and although they are initially puzzled by the judge’s intent to shut down dancehalls and cabarets, they agree to stand behind him after he confides to them about his fallen sister. However, on the day when Fairbrother takes his seat on the bench, he is called upon to sentence Mace and Lily, two young women arrested for disorderly conduct during a police raid on the same Johnson’s Café that claimed the purity and ultimately the life of his sister. Lily is a brazen city girl, while Mace is a shy “country mouse” who fell into bad company. When the judge demands to know the names of the men who accompanied Mace and Lily at the time of their arrest and are therefore guilty of the same charge, the arresting detectives shock him with the revelation that one is Charles Ferguson, the son of the editor, and the other is the nephew of the bishop. Enforcing his principles, Fairbrother demands that the young men be sentenced with the women. This causes much consternation, but the judge devises a fair method for solving the double standard. He declares all four defendants guilty, but then suspends their sentences pending good behavior. He convinces Mace to return home to the country, and secures an office job for Lily. Discovering that the young ladies’ apartment building is owned by his wife’s family, Judge Fairbrother realizes that the roots of evil sometimes grow close to home.

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GENRE
Genre:
Sub-genre:
Social


Subject

Legend
Viewed by AFI
Partially Viewed
Offscreen Credit
Name Occurs Before Title
AFI Life Achievement Award

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The American Film Institute is grateful to Sir Paul Getty KBE and the Sir Paul Getty KBE Estate for their dedication to the art of the moving image and their support for the AFI Catalog of Feature Films and without whose support AFI would not have been able to achieve this historical landmark in this epic scholarly endeavor.