AFI CATALOG OF FEATURE FILMS

THE FIRST 100 YEARS 1893–1993

Movie Title

Publicity Madness (1927)

Comedy | 2 October 1927

Cast:

Lois Moran, Edmund Lowe, E. J. Ratcliffe [ More ]

Director:

Albert Ray

Writers:

Andrew Bennison, Anita Loos

Cinematographer:

Sidney Wagner

Production Company:

Fox Film Corp.
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SOURCE CITATIONS
SOURCE
DATE
PAGE
Film Daily
17 Dec 1927
---
New York Times
12 Dec 1927
p. 30
Variety
19 Oct 1927
p. 29
CAST
NAME
CREDITED AS
CREDIT
PRODUCTION CREDITS
NAME
PARENT COMPANY
PRODUCTION COMPANY
Fox Film Corp.
DISTRIBUTION COMPANY
Fox Film Corp.
NAME
CREDITED AS
CREDIT
DIRECTORS
Albert Ray
Dir
Horace Hough
Asst dir
PRODUCER
William Fox
Pres
PHOTOGRAPHY
Sidney Wagner
Dir of photog
DETAILS
Release Date:
2 October 1927
Production Date:

Copyright Info
Claimant
Date
Copyright Number
Fox Film Corp.
2 October 1927
LP24463
Physical Properties:
Silent
Black and White
Length(in feet):
5,893
Length(in reels):
6
Country:
United States
Language:
English
SYNOPSIS

Considering a nonstop flight from the Pacific Coast to Hawaii to be impossible, Pete Clark, advertising and publicity manager for the Henly soap manufacturing company, puts up $100,000 of the company's money for a promotional contest. When Lindbergh makes headlines crossing the Atlantic, Pete realizes the flight is possible and decides to enter the race himself so as to collect the prize money and save himself from disgrace. After a series of amusing stunts, he does reach Hawaii and thereby wins the admiration of Violet, the boss's ...

More Less

Considering a nonstop flight from the Pacific Coast to Hawaii to be impossible, Pete Clark, advertising and publicity manager for the Henly soap manufacturing company, puts up $100,000 of the company's money for a promotional contest. When Lindbergh makes headlines crossing the Atlantic, Pete realizes the flight is possible and decides to enter the race himself so as to collect the prize money and save himself from disgrace. After a series of amusing stunts, he does reach Hawaii and thereby wins the admiration of Violet, the boss's daughter.

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The American Film Institute is grateful to Sir Paul Getty KBE and the Sir Paul Getty KBE Estate for their dedication to the art of the moving image and their support for the AFI Catalog of Feature Films and without whose support AFI would not have been able to achieve this historical landmark in this epic scholarly endeavor.